Ioanna Kourbela is an Athenian born and based Greek contemporary fashion designer. She transformed the 41 year old family knitwear business with her incredible fashion design talent and vision.
In 2003 following the completion of her studies, Ioanna designs her first collection. The unusual design artistry and magnificent theatrical style of her garments connects her designs with the film production industry, making costumes for the theatrical performances and concert tours. Today her Exclusive collection is the celebrities' favourite for their red carpet appearances in Greece.
Her collections reveals the different aspects of a minimalist aesthetic embracing the simplicity and charm of classical harmony.
The IOANNA KOURBELA BASICS collection is fresh, contemporary, effortless and multi-functional. It combines a focus on minimalist cut, colour and premium natural fibre with a keen eye on detail. The collection includes jerseys that follows the body's curvature, luxurious knits, cotton pieces, collarless jackets, multi-way cardigans, long coat cardigans, wool coats, sculpted peg, skirts trousers, skirt and dresses.
There are about 120 styles each season, to create perfect off duty, versatile and timeless looks with stylish layering combination. The average wholesale price is 46 Euros.
Facts about the brand:
Exports in 5 continent; US, Australia, Europe, the Middle East and Africa
Everything is 100% made in Greece
specialises in natural fibres
Established family business for over 40 years in Athens
Natural organics fabrics such as cotton, linen, wool and silk are combined and contrasted in varieties of flowing materials, intricate knitting patterns and embossed fibres that elegantly embrace the body. The ingenious patterns generate intelligent casual collections while expereimental details and alternate texture often create an intriguing effect without sacrificing functionality.
The brand IOANNA KOURBELA produces 4 collections per season.
The Exclusive Female Collection
The Exclusive Male Collection
The Basics Collection
The White Collection